Creative Advertising Ideas That Work

AdCracker is a tool for people who create advertising ideas: Creative Directors, Copywriters, Art Directors and Designers. AdCracker can also work for those who manage, sell or teach advertising with:

- Expert 'How To' articles, such as How To Write Creative Briefs, with sample creative briefs, resulting ads, and an instructional video.

- A suite of interactive "concept triggers", such as the Concept Cracker, to bring your creative juices to a boil with quality advertising ideas.

- Hundreds of example ads, including the world's most creative and effective TV, print, email, and Flash / web ads on AdCracker CD and Ad Annual.

AdCracker gives you professional tools to create effective ad ideas, fast. This Web site, AdCracker.com, showcases the content on AdCracker CD, CD Online+ and the Ad Annual, all of which you can purchase > at the store.

Popular Sections:

> AdCracker's Top 10 Ads Worldwide - See our selection of the most creative and effective ads. And check out our Ad Annual on CD with over 400 of the world's best brand, direct and positioning ads.

> Creative briefs - multiple creative briefs, samples and resulting ads. Includes video: Six Tips To Writing Better Briefs. The AdCracker briefs are used daily by thousands of the world's leading agencies, marcom groups and freelancers.

> Concept Cracker - Need a creative and effective advertising idea? Or 20? Click here now.

> Classic and contemporary ad techniques - We believe this is the most complete catalog of persuasive advertising techniques ever compiled.

See how the advertising ideas in these ads are expressed in creative branding, positioning and direct response techniques.

> AdTools - Here you'll find a complete selection of vital strategic planning tools. Exclusive articles and examples will help you write creative briefs, create world-class brands, and drive direct marketing results.

> AdCreative - This is the heart of AdCracker featuring tips, interactive tools and techniques to help you create, present, and sell world-class advertising campaigns. Even seasoned pros will find a new trick or ten here.

> AdEtc - A few things every creative creature should know. From winning new business to evaluating creative work. it's all here.

> ProSkills - It's AdCracker's popular CD based professional training workshop. Currently included free on AdCracker CD. Modules cover 1) Planning, 2) Creative development, 3) Branding, and 4) Direct response.

Content marked R is available instantly via Online Access. You can purchase Online Access at the store, and it is included free with AdCracker CD.

> Site Map