Seminars & Consulting by Steve McNamara

 

 

Steve McNamara
is an award-winning Copywriter and Creative Director.

He has worked at JWT, BBDO, Rapp Collins, and on the client side at
Capital One.

His clients have included Microsoft, Citibank, Motorola, and many other international brands.

Steve is the creator of AdCracker.

AdCracker is used in over 90 countries by many of the world's leading ad agencies and Fortune 1000 marketers.

Entertain and train your team with an AdCracker seminar at your office or offsite meeting.

Current seminar:
"Creative Briefs for Killer Campaigns."

This seminar covers several AdCracker topics from a 'How To' and 'What Works' perspective:

- Creative briefs - basic to advanced.
- Branding.
- Positioning.
- Direct response.

> Duration: Two hours, plus discussion.
> Materials: AdCracker CD & Ad Annual.
> Location: Your USA or international city.
> Presenter: Steve McNamara

In this seminar you'll see how to write creative briefs that meet the standards of an international ad agency ... briefs that result in brand building, sales kicking advertising campaigns.

It features Steve's insights into example advertising campaigns from Apple, Dove, Geico and many other brands.

All attendees get AdCracker Creative Director and Ad Annual - a set of two CDs.

> Contact Steve for detailed information and a quote on this or other seminar topics.*

> See AdCracker's Creative Briefs


Creative & Consulting Services:
> Comps & copy. Get brand and direct response concepts for print ads, mail, film and Web.

> Creative consulting. Get expert advice on ways to improve the results of your next ad or campaign.

> It's easy to contact Steve for information and fees.


* Seminar fees include travel, expenses and materials for US or international presentations.

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