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Advertising Technique: Evoke Emotion


 
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About Emotional Advertising Techniques

Broadcast media, such as radio, TV or digital are ideal mediums to trigger emotion. And music can be emotional magic, creating an instant emotional response in the audience - particularly if the music is familiar and associated with strong feelings of love or anger, grief or sadness.

In print, certain types of imagery can evoke emotion:
- Weddings
- Babies / Kids
- Animals, especially cute animals

Every country, every culture has celebrities, historical events, visuals and music that can trigger strong feelings.

- An Olympic medal presentation ceremony.
- A famous political figure or social activist: Gandhi or Martin Luther King, Jr.
- Septemper 11, 2001. Osama Bin Laden. A New York City Fireman.

 
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The written text, image, and multimedia files on AdCracker.com are intended to demonstrate the content available for sale on AdCracker products, and may not be copied, printed, reproduced or distributed in any manner without express written permission from the copyright owner. All example ads, brands, images and trademarks are the property their respective owners.
 

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